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DishTV India Ltd. (stylised as dishtv) is India's Direct to Home (DTH) television operator using MPEG-4, DVB-S2 and MPEG-2 digital compression technology. It is a subsidiary of Zee Entertainment Enterprises. It was ranked # 437 and # 5 on the list of media companies in Fortune India 500 roster of India's largest corporations in 2011. Dish TV was also voted India's most trusted DTH brand according to the Brand Trust Report 2014, a study conducted by Trust Research Advisory.


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History

DishTV launched the first DTH service in India on 2 October 2003. The company decided not to compete against entrenched cable operators in metros and urban areas, and instead focused on providing services to rural areas and regions not serviced by cable television. Jawahar Goel, who led the launch, recalled 10 years later, "We hardly had four transponders and could offer only 48 channels, compared to analog cable that was giving 60 and was much cheaper. And, STAR refused to give its channels. So, we decided to go slow and concentrate in cable-dry and cable-frustrated markets, rather than cable-rich markets and build the market step by step." Dish TV acquired 350,000 subscribers within 2 years of the launch.

Following bitter legal proceedings between STAR and Zee, in 2007, the two companies called a truce and began offering their channels on each other's services. This decision and Dish TV's acquisition of more transponders enabled them to offer 150 channels on their service, more than any other DTH service in India at the time.

Merger with Videocon d2h

On 11 November 2016, the Board of Directors of Dish TV and Videocon d2h agreed to an all-stock merger of their DTH operations. The merger will create the largest DTH provider in India with a total valuation of INR17,000 crore (US$2.7 billion). The merged entity will be called Dish TV Videocon Limited. Dish TV will hold a 55.4% stake in the merged entity, while Videocon d2h will own the remaining shares. As on 30 September 2016, the two companies combined would have 27.6 million subscribers out of the estimated 175 million Indian households that own a television. The deal is subject to regulatory approvals, which will take a minimum of 8 months.

The merger was approved by the Competition Commission of India (CCI) on 10 May 2017, and by the National Company Law Tribunal on 27 July 2017.


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List of channel

It has a huge list of channels (about 650+).


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Zing Digital

Zing Digital is a subsidiary of Dish TV India launched in January 2015 to provide access to South India's regional channel packs at an affordable cost. The service currently operates in Kerala, Tamil Nadu, Andhra Pradesh, Maharashtra, Telangana, West Bengal and Odisha state of India.It is the India's first stb which has packs with selected channels and cost.

Source of the article : Wikipedia



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